Hi.

Blog and website of Scarlett Curtis; Sunday Times Style Columnist and resident Generation Z-er

The Gen Z Hit List: Pub?

The Gen Z Hit List: Pub?

An announcement last month after the annual Pub Conference (yes, it’s a thing; please take a moment to appreciate this fact) revealed that pub owners are facing an unprecedented crisis over how to attract 18- to 24-year-olds into their beer-soaked, fish-and-chip-smelling establishments. Generation Z (those born from 1995 onwards) reportedly drink less than previous generations, and a recent study also shows that fewer of us have smoked cigarettes. We are the most anxious, least gender-binary and most connected generation of all time. Drug use is down by 29% among 11- to 15-year-olds, and studies show that those under 21 prefer to Netflix and chill than go out on the town.

Read more here!

Unfortunately, to access this column you do need a Times Subscription. The good news is if you subscribe you get automatic access to the whole of the Times and a lot of articles that are a lot better than mine!

The Gen-Z Hit List: #ParentSelfie

The Gen-Z Hit List: #ParentSelfie

The Gen-Z Hit List: Turning 22 and Reaching Peak Young Person

The Gen-Z Hit List: Turning 22 and Reaching Peak Young Person